Bid Management

What is Bid Management?

Bid management refers to the strategic planning, organisation, and execution of the bid process.

It involves identifying tender opportunities, assessing the feasibility of participating, crafting comprehensive proposals, and ultimately winning business contracts.

Effective bid management requires a deep understanding of the customer’s needs and the company’s strengths and capabilities.

A well-managed bid process can increase revenue, improve brand recognition, and expand customer relationships.

Bid management involves various skills, from the interpretation of complex bidding requirements to good negotiation skills and a deep understanding of the customer’s business.

As a result, many companies prefer to outsource the process to dedicated specialists who can provide a cost-effective solution that maximises their chances of success.

Experienced bid management teams are familiar with the nuances of tender requests and possess a broad knowledge of market and procurement regulations.

These skills help ensure that bids are submitted on time, with the correct content and meet the required quality standards.

BWS Bid Management Services

BWS Bid Management Services is a highly professional and comprehensive service that can help you win bids and grow your business. We work as your trusted partner and offer a holistic, personalised approach to managing the entire bid development and submission process.

Our team of experienced bid managers and project coordinators takes responsibility for all aspects of the bid process, including strategy development, key themes, storyboarding, and bid documentation.

We use our vast project management experience to manage core internal processes such as data gathering, stakeholder management, and team coordination.

BWS ensure that all aspects of the bid are carefully planned and executed with precision, resulting in a submission tailored to your specific requirements.

We understand that communication is vital to the success of any project, and that’s why we maintain regular communication with you throughout the process.

Our team is always available to answer any questions and provide updates on your bid’s status.


What is our Bid Management Process?


  • 1. Client Engagement

    We’ll review tender documents and provide a quote. A Lead Bid Writer will be allocated and introduced to you. They will be your direct contact point throughout the process.

  • 2. Bid Writing and Management

    We’ll start with a bid plan and project meeting with you. A needs analysis will be performed and actions agreed. We’ll begin the process of storyboarding, generating winning themes and USPs.

    We’ll effectively co-ordinate your internal teams and manage internal stakeholders to ensure that the information needed to create a successful bid is secured. Throughout the entirety of the project we’ll take care of all governance aspects, providing peace of mind. Bid writing will commence and first draft is produced.

  • 3. Review and Quality Assurance

    Once written, we’ll perform a full strategic Director-led review in-house during which time we’ll challenge ourselves to make further improvements. The bid will be further developed and enhanced until it satisfies our quality assurance measures, and then sent to you for approval.

  • 4. Submission and Debrief

    Once all parties are satisfied with the content of the bid, the bid will be signed off. We can support with upload and submission if required. A debrief will be scheduled.

Why we Excel at Bid Management

Our comprehensive bid management service is a cost-effective way to gain the expertise and skills of an APMP-accredited team capable of managing the entirety of your bid submission project on your behalf.

We particularly excel in bid management because we understand the bid process from start to finish.

Our years of experience and continuous improvement mentality ensures that we embed the latest thinking into submissions on our client’s behalf.

It’s one of the reasons we’re so successful at what we do. And because we know what’s required, we can quickly and efficiently implement our trusted methodology.

Integrating with your existing teams and working with them to secure the information and documentation required is our core strength.

We operate as if we are part of your organisation, so you can be in no doubt that your company’s reputation is in safe hands and that client confidentiality is maintained at all times.

Why is Bid Management Important?

Bid management is crucial for businesses to ensure smooth and efficient tendering. It involves managing all the stages of the tendering process, from identifying appropriate opportunities to completing and submitting the bid proposal.

The process can be complex, time-consuming, and require various skills, including project management, communication, and marketing.

Effective bid management enables businesses to understand the client’s requirements better and more effectively tailor their bid proposal to meet those requirements.

This increases the chances of success and reduces the risk of time-wasting and negative impact on the business reputation.

Bid management also allows businesses to showcase their capabilities, highlighting their strengths and unique selling points.

It allows for a more strategic approach, identifying the areas where the business can add value to the client and better differentiate themselves from competitors.


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