Bid Writing

What is Bid Writing?

Our bid writing service covers the complete bid lifecycle process. We’ll work with you to understand the tender, plan out a needs analysis and begin the process of storyboarding and generating win themes before producing a first draft. We’ll review the bid with you and make amendments until both parties are satisfied to sign off. Our bid writing service also offers support with upload and submission and a full debrief.

What is our Bid Writing Process?

  • Client Engagement

    We’ll review tender documents and provide a quote. A Lead Bid Writer will be allocated and introduced to you. They will be your direct contact point throughout the process.

  • Bid Writing

    We’ll start with a bid plan and project meeting with you. A needs analysis will be performed and actions agreed. We’ll begin the process of storyboarding, generating winning themes and USPs. We’ll ask you to collate the required supporting information identified during the gap analysis stage. Bid writing will commence and first draft is produced.

  • Review and Quality Assurance

    Once written, we’ll perform a full strategic Director-led review in-house during which time we’ll challenge ourselves to make further improvements. The bid will be further developed and enhanced until it satisfies our quality assurance measures, and then sent to you for approval.

  • Submission and Debrief

    Once all parties are satisfied with the content of the bid, the bid will be signed off. We can support with upload and submission if required. A debrief will be scheduled.

Why we Excel at Bid Writing

Writing a bid from initial brief to completion is immensely satisfying. It enables you as the client to fully benefit from our years of expertise, our quality-assured strategic process and our unique insight. We excel because we fully understand the requirements of your business and the Buyer from the start, enabling us to develop a strategic approach to your bid submissions, which produces the best outcomes for our clients.


  • What a pleasure! Working to a tight deadline, their Team (especially Jess) were everything they said they would be and more. Couldn’t do enough for us and went the extra mile, that’s for sure!

    Robert K (London)

  • BWS helped us get Bid Ready. We had bid before and always lost, now we’re confident to submit more bids and have no doubt we’ll be successful with the work they’ve done for us so far.

    Kevin R (Blackburn)

  • Strategically engaging with BWS has been a smart move by us. We work on multi-billion pound bids and having an expert pair of eyes to review our work is a great investment for our business.

    Abbie W (Nottingham)

  • We’ve worked with you three times now and each time has been an absolute pleasure. You know your stuff and you take us on the journey with you! Thanks again.

    Sam B (Lancashire)

  • Working with an outsourced Bid Writing business for the first time was daunting but you guys have been amazing! Excited to see what we can achieve together over the next 12 months.

    Scott H (Merseyside)

  • Nancy was fantastic to work with, she did a great job and we wouldn’t have been able to complete the bid without her

    Rob L (London)

  • You really helped us out with what was a very important Tender for us, we simply could not have done this without you…

    Sarah B (Hull)

  • Just wanted to pass on my appreciation regarding Joanne and Nancy who have assisted myself with an NHS tender. Their approach and professionalism was nothing short of exceptional, so again thanks to you and the team you have at BWS.

    John B (Greater Manchester)

  • We had worked with other Bid Writing Consultancies in the past but it’s always felt very hardwork. BWS have been helpful from day one and we’re committed to working with them again and again!

    Dave C (Lancashire)

  • We spoke to a number of Bid Writing agencies but BWS made us feel like we were their only client. Working with Nancy and the Team was great! We will definitely be using them again for our next bid.

    Rayner M (Dorset)

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